OpenSeas focuses on presenting short, digestible pieces of information about the New Zealand seafood industry, allowing users to retain and reuse the information within their own businesses.
OpenSeas has been developed by the New Zealand seafood industry as a means to collectively demonstrate the social and environmental credentials of the industry and their commitment to supplying authentic and responsibly sourced seafood to customers worldwide. It is a broad-based transparency initiative designed to enable customers of New Zealand seafood to make informed choices in line with their own sourcing policies.
As a third-party verified evaluation of available information about fisheries and seafood, site users can be confident that the information provided via OpenSeas accurately reflects the performance of the industry. Sitting behind the site, is a full suite of reports, supplementary documentation (such as standards, certificates and guidance), legislation and digital references. These details can be found by clicking on the Related Sections, Deeper Reading or downloable PDF features. All information on the site should be traceable back to the source document.
OpenSeas does not purport to verify individual product claims. However, individual business are free to use the information as a framework for self-declaration.
OpenSeas is based on clear Principles and Criteria.
The key aim of OpenSeas’ Principles and Criteria is to create a common expectation about the type, quality, quantity and credibility of information being sought on behalf of the New Zealand seafood industry and the specific characteristics of the delivery of that service (“the OpenSeas programme”).
The eight Principles are:
These Principles and Criteria are essential to ensuring programme integrity and consistency over time.
OpenSeas is currently undergoing ISO9001 certification audits. The aim is to achieve certification within six months of launching the programme.